Always Up-to-Date Guide to Social Media Video Specs
Portrait aspect ratio of 9:16 with pillarboxing for all others uploaded. Aspect ratios recommended at 16:9 (landscape or portrait), 1:1 (square). Recommended dimensions for the static image is 300 x 250 for the larger side view or 300 x 60 for the smaller side view. Recommended frame rate is 23 to 60 FPS. This is perfect for displaying multiple products (or various colors of a single product) and a video as well. This can include multiple video experiences, including features to auto-play on loop. The only video format you can upload is through a shared video. Read on for more specifics on each format available on YouTube. Standard YouTube videos are pretty straightforward, but there are a few video ad formats to learn if you want to advertise on the network. Fortunately, TikTok’s focus on easy to create and share videos means it’s not hard to start producing video content for the platform, and there are plenty of trends to inspire TikTok content creation. This means users are streaming content on all sorts of devices, which could have different levels of zoom or overscan. These ads are static, which means they don’t automatically play. This data has been creat ed by GSA Cont ent Generator DEMO.
However, views from TVs or game consoles don’t count toward a monetizable view. Facebook’s 360 Video allows users to get a complete 360-degree view by scrolling with a cursor on web, by touch or turning the device on mobile. This ad format is the only one allowing advertisers to monetize views from any viewing device. However, we couldn’t find all the correct social video sizes in one place. Check out our social media image sizes guide for help. TikTok has quickly gained attention in the social space, and some social marketers might be feeling caught off guard by the rush to understand what works and what doesn’t on the platform. Facebook video is consumed at higher rates each year, so it’s no wonder why so many marketers search for the correct Facebook video specs. The push for Instagram advertising is real and marketers have to be ready to take advantage with engaging videos. Much like the in feed organic Instagram video options, the network provides similar options for advertising. Currently, paid options for Instagram reels are in early testing, so final specs and differences for paid content, if any, are not available.
TikTok ads are a rapidly evolving opportunity for brands. Brands can seamlessly integrate their video content between other Instagram users. Non-Skippable Video Ad: This YouTube ad type is played before the content and users must watch the full 15 seconds (can also be added during or after video). Introduced late 2020, YouTube Shorts have recently made its debut as another short-form video feature. With Instagram, your carousel video ads can have 2-10 cards with a full-width call to action below the ad. Each type of Facebook video ad is different, so let’s go ahead and break down the specs for each type of video you can produce. Easily the most common type of video on Facebook comes from shared posts. These short-form, easily digestible videos are becoming the preferred type of content in Instagram feeds. This format appears organically in feeds, but often gets “priority” on Facebook feeds. For more information on the video specs for Facebook, visit the Facebook Help Center. For more information on the video specs for Snapchat, visit the Snapchat Ads Help Center. However, the Snapchat Long-Form Video Ad is what users see in between viewing users’ Stories.
However, your business can post videos to its story so others can see what your business is up to. Visually appealing content can often be found at the heart of successful social posts. These ads are the sponsored equivalent of in-feed posts and follow similar guidelines. So needless to say, Instagram videos are absolutely worth the investment. Instagram TV (aka IGTV) videos display full-screen like Stories, the difference being that TV posts aren’t ephemeral and let you get into super long form content with a 1 hour maximum run time for larger or verified accounts. Follow the specs below to optimize your posts. Ads are currently being tested in some markets for IGTV, so final specs for paid content are not currently available. TikTok videos are all about the ease of creation, editing and sharing, so it makes sense that specs are more or less oriented around typical mobile phone dimensions. In fact, Instagram predicts to earn $4 billion in mobile ad revenue in 2017 alone. 100MB maximum for Sprout Direct Publishing and 512MB maximum for Sprout Mobile App Flow Publishing).
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