YouTube Shorts: what we Know about how they Work
What creators want to know is how to maximize these new tools as quickly as possible. These are the questions we want to answer, so let's investigate! Want To Learn More YouTube Tips and Tricks? Is YouTube Shorts Working For Creators? Creators got thousands of views if their short video landed on the shelf, but there was no way to ‘make’ a video appear there using keywords, titles, or any kind of strategy. Can they get more views in less time? We weren’t sure how that would affect YouTube, a platform that champions lengthy, landscape videos, so we ‘tested’ the shelf and shared our findings in a blog titled, “Can You Get 1 Million YouTube Views By Making Short Videos? How do you get discovered on YouTube, especially as a new creator? Shorts video on YouTube, and it’s a great template to use when you test the feature for the first time. This is all based on one day of data, which was the same day YouTube announced the Shorts feature. Essentially, YouTube Shorts is a new version of YouTube Stories. ” Our answer to that question was ‘maybe’ because to our dismay, the Stories and Short Videos shelf houses unpredictable content.
On September 14, the platform announced a new feature called YouTube Shorts, which lets creators upload videos of 15 seconds or less by segmenting clips, adding music, and incorporating special effects. Archived from the original on 15 December 2021. Retrieved 18 September 2014 - via YouTube. Additionally, YouTube is testing a section on its homepage to highlight videos created from the shorts camera, plus any vertical video up to 60 seconds uploaded to the platform. We wanted to see how many views these videos were getting and how many subscribers the channels posting them had. We kept scrolling and found more channels posting Shorts and getting almost no views. Scrolling down, we spotted another channel with 5k subscribers testing Shorts. YouTube Shorts is a bold new feature, and we’re excited to see how it affects creators. YouTube already established itself as a different video distribution platform. Of course, you’ve heard of that before - it’s basically TikTok and Instagram Reels, except this time, it’s coming from the pioneer of online video.
So of course, we know there’s more testing to do. To learn more about YouTube Shorts, watch our video explaining the feature and how it works. In the past, we at vidIQ answered that question by saying, “Focus on your audience.” Whether it was posting evergreen how-to videos or addressing in-demand topics, we knew YouTube success came from answering viewers' search queries. The only channel we could find that had any success was Nurture Knowledge. 3. Should you create a Shorts channel to protect your main channel’s Watch Time? 4. Or should you post Shorts to your main channel and hope everything works out? I think it's clear now that YouTube wants to take a huge slice out of TikTok's pie when it comes to the short, vertical video market. Now that you have some background details, it’s time to take a closer look at YouTube’s newest, boldest feature. In the screenshot above, you’ll see a few channels testing the Shorts feature.
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If we crack the case in the future, you’ll be the first to know! Hill submitted her first video to YouTube 16 August 2006, as a fan response to popular web serial lonelygirl15. In August 2018, Caitlin made a return to YouTube and relaunched her channel with the series "Snacks and Facts with Caitlin Hill". Right now, YouTube Shorts is in beta mode. So hopefully, YouTube Shorts will give every creator a chance to excel at short-video making - if that’s where the platform is heading. By the way, those are important requirements to remember when making YouTube Shorts. However, content aside, there are two best practices that creators have always been true about dominating YouTube. Now those requirements are changing. That means only select users, which for now happens to be YouTube’s Indian audience, can fully access the feature. The site allows marketers direct access to internet celebrities such as Kevin Nalty and Cory Williams.
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